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32Red casino is operated by 32Red Plc, a British company incorporated and based in Gibraltar. The casino is licensed by the Government of Gibraltar and is powered by Microgaming software. In March 2005, 32Red cemented its position as the UK's premier online gaming company by listing on The London Stock Exchange. 32Red's excellent reputation and goodwill have established the brand as one of the most valuable in online gambling. This valuable intellectual property has been protected by registration of 32®, 32RED® and 32Red logos and devices in the UK, the European Union and other trade mark registries around the world.
32Red casino was established in 2002 and since then has been realising its philosophy to offer the best online casino games, the best chance to win, the fastest payouts, total confidence and total transparency. The casino offers over 250 online slots, roulette games, blackjack, video poker and many more. 32Rwd allows players to choose between playing for fun or for real money, and between downloading casino software, or playing via instant play mode. The casino does not accept players from Denmark, Hong Kong, South Africa, Turkey, United States of America, US Virgin Islands, US Minor Outlying Areas, France and French Territories, Italy, Spain.
32Red casino offers over 450 of the very best online casino games. They have an incredible collection of over 250 5-reel and 3-reel video slots, including the fantastic The Dark Knight™ slot. 32Red Online Casino is also home to all variants of online roulette, online blackjack, 3 card poker, craps and baccarat, making 32Red the leading casino for classic casino games too. Combine that with top games like video poker, keno, slot tournaments and their monthly new game releases and it's easy to see why they are the Casino of the Decade. Additionally, many progressive jackpot games are available, along with a large number of slot tournaments. And good news - progressive jackpot wins are not subject to any withdrawal limitations.
Customer support: The casino’s Player Support Team is on standby to help players 24 hours a day, 7 days a week, 365 days a year. They offer assistance by phone, e-mail, skype, instant chat or snail mail. 32Red strives to answer player’s questions quickly and professionally and has one of the best Support Teams in the industry.
32Red offers new casino players the following offers: players from the UK get £10 Free on registration no deposit needed. £32 bonus with every £10 deposited on the first deposit, up to a maximum of £160 free. Italian playcers can get €10 Free on registration, no deposit needed. €32 bonus with every 10€ deposited on the first deposit, up to a maximum of €160 free. Rest of Europe gets a €32 bonus with every €20 deposited on first deposit, up to a maximum of €160 free. Australia and Canada get $10 Free on registration, no deposit needed. $32 bonus with every $20 deposited on the first deposit, up to a maximum of $160 free and finally, rest of the worl gets a €/$/£32 bonus with every €/$/£20 deposited on the first deposit, up to a maximum €/$/£160. Existing players are given free casino chips, either in monthly deposit bonuses and weekend specials or in popular free slots tournaments. Last but not least 32Red has a VIP program, Club Rouge, which is an exclusive casino VIP club by invitation only. Club Rouge members enjoy bigger bonuses, complimentary gifts and accumulate even more casino loyalty program points called Red Rubies.
32 Red is one of the larger casino brands in the world. You can see its name posted on sports jerseys throughout Europe. However, 32Red is not only a large brand name but it also offers an amazing casino experience. What makes the casino really amazing is the responsive and effective management, professional and solid operations, personable customer service, , new casino games released every month, and exciting promotions. Publicly traded and fully transparent, 32Red is really a casino that is “second to none.”
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32Red, in cooperation with Microgaming, has launched a Playboy live dealer room on 32Red.
Players can use the new room to enjoy ‘the company of a Playboy bunny croupier’ while playing roulette, blackjack and baccarat.
A statement from 32Red read: “Live casino games have always been very popular at 32Red. Players around the world enjoy live gaming as it’s as close as you can get to playing in a physical casino. I think the addition of the alluring Playboy bunny dealer is an enticing offering that will surely attract attention.”
Roger Raatgever, CEO for Microgaming commented: “Playboy has a rich history in the world of casinos and gaming. Our Playboy live dealer games offers players the opportunity to digitally experience this world coupled with the indulgent Playboy lifestyle.”
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32Red is continuously expanding its mobile offering. This week the company released Space Blast for mobile and tablet devices.
Space Blast was developed with HTML5 and was first available for online players. Now it was also released for mobile and tabled devices. It’s part of the bonus games offering of 32Red, which has been in development since two year ago and includes such titles as Hook a Duck or Penalty Shootout.
“Mobile and tablet gaming development is an important part of 32Red's future. This kind of innovation coupled with our renowned excellent customer service makes this a compelling proposition to our players. Space Blast is one of the first bonus games to be released but will not be the last,” said Paul Soithongsuk, mobile marketing manager at 32Red.
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32Red has announced a three year contract with ITV Brand Extensions which will result in a slot game exclusive for 32Red.
The game will be based on the “I’m a Celebrity… Get Me Out of Here!” reality television game show. Players will be able to win up to 50 free spins if 3, 4 or 5 scatters appear on screen. This activates a Bushtucker Trial style choice of creepy insects to decide on the multiplier for free spins. The logo of the show is a wild that substitutes all symbols except scatters both in regular play and in free spins.
But this game is not all that this partnership brings to the table. Fans of the show will be able to win an all-expenses paid trip to the Gold Coast in Australia and experience and adventure of their life.
“We are very excited to release the ‘I’m A Celebrity… Get Me Out Of Here!’ slot, it’s an entertainment show that everyone knows and we are confident that the association with such a strong brand will prove to be a huge success for us. The slot game will be available for casino, poker and bingo players at 32Red to ensure all of our players can sample the thrills of the jungle,” said Mark Quayle, Head of Marketing for 32Red.
“ITV is pleased to be working with 32Red on this fantastic brand extension for I’m a Celebrity… Get Me Out Of Here! The slot design brings the jungle and its creepy creatures alive with a great new game for 32Red players. We are sure it will be a very popular addition to the 32Red offer,” commented William van Rest, ITV’s Director of Commerce & Ventures.
The game will be developed for 32Red by Microgaming and released on 7th November.
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32Red has re-launched its sports betting platform 32Red Sport, just in time before the start of Fifa World Cup.
32Red Sport will be managed by a sports betting services business-to-business supplier Kambi Group. SBCNews reports that the service will target new and existing sports betting customers with a range of special promotions for World Cup.
“We have a number of new product ideas in the pipeline that we are very excited about and we are working with Kambi to help innovate in the sports betting world. It is important that we bring something new and relevant to sports betting that is true to 32Red’s brand proposition and that’s what we intend to do,” said Ed Ware, CEO of 32Red.
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32Red has appointed Italian advertising agency Fosbury ADV to help with its launch on the new market. According to the Engage website, the agency will develop a targeted advertising campaign that will include coverage on both satellite and digital television platforms.
Despite appointing Fosbury ADV to manage this campaign, 32Red is expected to retain about 40% of its total marketing budget for other digital activities.
Upon launching in Italy, 32Red will offer players in the country access to a host of online games.
Internet gaming options on offer to Italian players will include online roulette, poker and slots. |
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Online gaming operator 32Red has appointed Transversal to deliver a new self-service functionality on its sports betting website. Transversal, a provider of enterprise knowledge solutions for the cloud, will deploy its solution to enable 32Red Sport users to access customer support at any time of the day.
The service will be available to customers accessing the site through a desktop, tablet or mobile device.
The operator will also benefit from using Transversal’s Promotion Engine, which works in conjunction with the web self-service solution to offer personalised, targeted and contextual adverts to customers, based on the information they have searched for.
“The scalability of the platform is one of the reasons we chose Transversal as our partner for this project,” 32Red operations director Pat Harrison said. “It will allow for straightforward expansion to other 32Red product areas in the future.”
Marc Quantrill, chief sales officer at Transversal, added: “Nowadays, with consumers approaching companies for information on multiple devices from multiple locations, it is becoming more important than ever for organisations to streamline their customer service process.
“We are delighted that 32Red has chosen to work with us on a self-service solution that will help further enhance their already excellent reputation in customer support.” |
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32Red, the online gaming operator, announced its financial results for the six months ended in January and confirmed it intends to enter the Italian market.
The company recorded an increase of 50% in total revenue compared to the same period last year. Casino revenues increased 52% to £14.5m, revenue from Bingo and emerging products increased 100% to £16.5m, while poker revenues decreased 5% to £0.6m. The report states that revenues for January and February 2025 are up 22% on the corresponding period in 2025 despite the Olympics taking place at that time. The Board continues its strategy of investing in UK marketing and will commence marketing activity in Italy during the second half of the year. Ed Ware, CEO commented: “As previously stated, we intend to enter the Italian online casino market in early Q4 and we are looking forward to commencing marketing and operational activities. While we continue to focus on our core market of the UK, we look forward to utilising our Italian licence to expand the profile of the brand and to grow the business in another regulated market.”
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32Red has just announced record-breaking revenues for the first half of 2025, making a sixth successive 6 month period of record-breaking success for the company.
Their 32Red Casino operation posted overall revenues of £14.5 million, up 52% on the same period of 2025. The gross win for the 20 days leading up to the 20th January 2025 was, in addition, up by 28% on the corresponding period in 2025. With this announcement certainly 32Red will be ahead of analysts expectations for 2025.
“The continued growth in revenues, particularly in light of strong comparatives, is testament to the strong new player recruitment resulting from more investment in our main market, the UK. We aim to continue in this regard as well as taking our first measured steps in entering the Italian market. “While we recognise the potential for economic & regulatory uncertainty across Europe, we look forward to further progress during the second half of 2025.”
The Group will announce its official full interim results on the 5th March 2025.
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Football team Bologna FC and the operator 32Red have entered a partnership concerning the operator to become the official casino partner of Bologna FC for the 2025-14 and 2025-15 seasons. 32Red has been licensed in Italy since March 2025 and this partnership with Bologna FC will improve the profile of 32Red brand in Italy.
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